The workforce has changed a lot in the past two decades. This means that, more often than not, both mom and dad work outside the house away from the kids. If that’s the case, who takes care of the children? That’s where the home-based childcare business comes in.
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Here, we’ll help guide you through the steps you need to follow to start a successful black-owned childcare business at home.
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Write Your Business Plan
Starting a black-owned home-based childcare business needs you to have a plan. It’ll help you figure out how you’ll operate and what you need. A business plan also helps you to predict potential problems that may happen in the future.
With a detailed business plan, you can also seek funding from potential investors. You should think about your black-owned home-based childcare business plan as a reference point for all the questions you may have in the future.
You can get a professional to help write a business business plan or buy a business plan template from Amazon. With the template, all you need to do is to fill in the information required in the blank space.
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Get the Required Licences and Certifications
You may not need a master’s degree in education to run a black-owned homebased childcare business, but each does require some certification and licensing. Check with your state’s Division of Child Care Services or other authorities to see what licence, training, or certification you need to operate.
Having an operating license and certifications gives your black-owned homebased childcare business credibility. It means parents can trust you with their kids and be sure that they’ll be safe.
Figure Out Your Business Costs
Like a cleaning business, house painting business, handyman business, and mobile car wash business, a home-based childcare business doesn’t require huge startup costs. However, you need to figure out how much you’ll need to run the business from the beginning to avoid starting a project that you won’t be able to fund.
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You can determine the costs by examining the types of childcare you want to run and your proposed business model. Answering the questions below will help you figure out your startup costs:
- Will you hire any staff?
- Do you have a specific number of kids you intend to watch over?
- How much does your basic equipment cost?
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Buy Equipment for Your Business
Homebased childcare business equipment is generally basic, and you can get them on Amazon or stores like Target, Walmart, and OfficeMax. Below is the list of the equipment that you’ll need:
- Cleaning supplies
- Binders and paper
- Markers, crayons, and other art supplies
- Toys
- Mats
- First-aid kits
- Computer software
- Food and beverages
Market Your Business
No one will bring their child to you if they’re unaware that you run a black-owned homebased child-care business. How you promote your business will determine whether it succeeds or not.
The good news is that there are a good number of ways you could connect with your potential customers and let them know about your services. You could start with word-of-mouth marketing by telling your friends, family, and close associates about your new business.
Additionally, you could also create flyers and distribute them around your neighbourhood. Social media is another great medium to reach your potential customers. In the beginning, you may have to experiment with different marketing strategies to see which works for you best.
If you’re new to marketing, you can get good marketing books on Amazon that’ll help guide you on promoting your newly founded black-owned home-based childcare business.
Starting a black-owned homebased childcare center is ideal for black entrepreneurs looking to own a business. It’s perfect for them because it doesn’t require high startup and licenses. Besides this kind of business, there are many other low-startup-cost ventures blacks can consider, including candle making and a food truck business.
People Also Read: Why Are Black-Owned Businesses Less Successful than White-Owned Businesses?
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