6 Most Popular Cars for African Americans


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Although car model preferences can differ among individuals, a particular ethnic group may prefer specific types of vehicles. And not just any cars. Preference for those that align with their distinct needs and preferences. 

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In this blog post, we’ll look at some of the most popular cars for African Americans. We’ll take into account factors like dependability, design, and affordability. And African American cultural significance while exploring the various available options. 

1. Toyota Camry

The Toyota Camry has been one of the most successful and popular sedans in the United States since its introduction in 1983. It’s famous for its reliability and high resale value. The driving experience is comfortable and refined, but the previous models lacked a sense of driving excitement. 

However, the redesigned 2018 Camry has addressed this issue. It now offers a choice between a 2.5-liter four-cylinder or 3.5-liter V-6 engine and a gas-electric Hybrid option that combines a four-cylinder gas engine with an electric motor. 

The Camry has a strong reputation for quality, durability, and affordability, which makes it an attractive option for many African American car buyers.


  • Four-cylinder or V-6 power 
  • Available hybrid variant 
  • Apple CarPlay and Android Auto standard 
  • Available TRD performance trim Available AWD


  • Enough cabin and cargo space
  • A comprehensive suite of driver safety aids comes standard
  • Impressive fuel economy from the four-cylinder engine
  • Smooth steering and clear visibility make it easy to drive


  • Elevated levels of wind and road noise at highway speeds
  • Four-cylinder engine sounds unrefined

2. Honda Accord

Like the Toyota Camry, the Honda Accord is highly popular in the African American community. The car arrived in the US in 1976, creatively packed and strong on value. 

Over the years, the Accord has had nine generations, receiving numerous industry awards and positive reviews. The latest model is an excellent option for families looking for a spacious, practical, easy-to-drive sedan. 

Additionally, the car is impressively fuel-efficient if you opt for the hybrid powertrain. Its sleek design and reputation for long-term durability make it an appealing choice for those seeking a reliable and stylish vehicle.

Features and Spec

  • 192 Horsepower
  • Five seats
  • Front-wheel drive
  • Hybrid powertrain or turbo 1.5-liter four-cylinder


  • Spacious
  • Polished ride and handling
  • Zippy, fuel-efficient engine
  • Easy-to-use infotainment system


  • High starting price than competitors

Read also: 10 Best Cars Under 40K: Unleash Your Driving Dreams

3. Ford Mustang


The Ford Mustang has long been an iconic symbol of American muscle and performance. And it’s loved by many African Americans who value style and speed. The car launched in April 1964 as a sporty, youthful car built on mechanical components from the Ford Falcon compact car. 

The Mustang quickly became a sales hit and led to the creation of other “pony cars,” like the 1967 Chevrolet Camaro and the 1970 Dodge Challenger. By 1969, Mustang was available in a variety of styles. These include a fancy six-cylinder coupe to a powerful Boss 429 fastback with a V-8 engine designed for NASCAR racing. The Mustang’s versatility has been a critical factor in its lasting appeal.


  • Power Steering
  • Driver Airbag
  • Alloy wheels
  • Air Conditioner
  • Power Windows Front
  • Anti-lock braking system


  • Strong power from both the four-cylinder and V8 engines
  • Civilized ride and low noise level
  • Premium cabin components


  • Long, heavy doors yet mediocre cabin access 
  • Impractical back seat

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4. Chevrolet Tahoe

The Chevrolet Tahoe is a smaller version of the full-size Chevrolet Suburban SUV. It has been around for quite some time and is still an excellent option for transporting people and cargo and towing boats, campers, and trailers. The car is currently in its fifth generation, and the new model is even larger than the previous one. Plus, it has a more spacious interior.

The Tahoe vehicle comes with advanced features such as the Super Cruise hands-free semi-automated driving system and magnetically controlled shock absorbers. It’s a strong choice for African American families, outdoor enthusiasts, and those who love adventure. And this is because it can accommodate passengers and cargo while exuding a sense of strength and reliability.


  • Full-size three-row SUV
  • Rear- or four-wheel drive
  • 8,400-pound maximum towing capacity
  • Z71 off-road model available
  • New RST Performance Edition Package


  • Excellent fuel economy with available diesel engine
  • Massive cargo area
  • Intuitive infotainment system


  • Some low-rent cabin materials  
  • Mixed ride quality with the base suspension

5. Mercedes-Benz E-Class

For many African American consumers, luxury cars represent success, achievement, and upward mobility. The Mercedes-Benz E-Class is particularly appealing for its combination of luxury, performance, and prestige, which offers a sophisticated and refined driving experience. 

With its sleek design, advanced technology features, and superior craftsmanship, this vehicle is a popular choice for those who appreciate the finer things in life.


  • Seat: 5 seats
  • Engine: Inline 4 four-cylinder
  • Horsepower: 255 hp @ 5,800 rpm 
  • Torque: 273 lb-ft @ 1,800 rpm


  • Loads of standard features
  • Peppy engines
  • Upscale interior


  • Not as athletic as some rivals 
  • Somewhat small trunk

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6. Lexus ES

The Lexus ES is another luxury sedan that has gained popularity among African Americans. Known for its comfort, Lexus ES offers buyers a much lower starting price than Mercedes-Benz E-Class and Audi A6. This is because it’s a Toyota Camry underneath, with a more stylish appearance and luxurious interior furnishings. 

The cabin of the ES is designed for comfort and is considered one of the best in its segment. Its powertrains are smooth and quiet, and the ride is exceptionally smooth. The car is ideal for people who love to save fuel.


  • Five sitting capacity
  • 15.9 fuel/Gas tank size
  • Port/direct injection fuel system
  • Infotainment and connectivity 
  • Warranty and maintenance coverage


  • High-end interior  
  • Comfortable seats  
  • Reasonable Starting price for the class


  • Bland base engine

Ultimately, the choice of a car is personal, influenced by various factors such as lifestyle, culture, budget, and individual taste. However, these popular models have captured the attention of many African Americans, reflecting their diverse needs and desires in the automotive world. The cars covered in this post offer features that align with the african american car culture, making them reliable choices for everyday use.

People also read: 10 Black-Owned Apps You Need to Download Now

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Uchenna Agwu
Uchenna Agwu
Hi there! I’m Uchenna Agwu, and I love to write. When I’m not writing, you can usually find me reading books or watching documentaries (I’m a bit of a nerd). But I also like to get out and explore – whether that means going on hikes or checking out new restaurants.



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