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How to Earn Money on TikTok as an African American in 5 Ways


If young black people can make a five-figure income on TikTok dancing or uploading short comic videos, why shouldn’t you? For any African American with an entrepreneurial spirit and who loves editing snappy short-form videos, TikTok can offer an excellent opportunity to make good money. 

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After all, it’s among the top seven most used social media platforms, and there’s a huge content-hungry audience on the platform eager to be entertained. Read on to discover how to earn money on TikTok as an African American. 

Join the TikTok Creativity Program

On July 22, 2020, TikTok announced its new Creator Fund, now the Creativity Program. The program is open for US-based content creators with at least 10,000 followers and 100,000 video views within the last 30 days. 

To be part of this program, you must be at least 18 years of age and meet the video views and follower requirements. Plus, your account must be in good standing. 

Go Live Collect Gifts

Live gifting is among the most important TikTok features for users who want to make money on the platform through livestreaming. What makes the TikTok streaming feature stand out is its ability to allow other users to support you in real-time by sending you virtual gifts, which can be redeemed for money. 

To go live and receive gifts from viewers, you must be at least 18 years old and have 1,000 or more followers. The amount you’ll make from TikTok Live depends on the number of streamers and gifters available. 

A good number of guides on Amazon that can teach more about how to earn money on TikTok via livestreaming. 

People Also Read: 6 Steps to Start a Successful YouTube Channel as a Black Content Creator

Sell Products Directly Through TikTok

With the TikTok shop, you can integrate ecommerce directly into the mobile app. It’s more like your own digital front store.  You can also partner with brands to help them sell their products or promote their services on your channel. 

Additionally, you can display and sell your product via videos, the product showcase tab, and TikTok Live. To sell products directly through TikTok, your account must be free of any policy violations. Plus, you must have over 1,000 followers, more than 50 video views in the last 28 days, and uploaded a video to your TikTok account in the past 28 days. 

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Make Money Through Affiliate Programs

You don’t need to create your product or own a service to sell something to your TikTok audience. You can simply promote other people’s products and services and earn a commission when your followers buy using affiliate links or referral codes. 

For example, you can register on Amazon as an Affiliate, look for products that’ll help make your audience life better, and promote them. When your followers click and buy, you’ll receive a percentage of the sales made through that affiliate link.

People Also Read: 10 Tips for Building a Profitable Blog as a Black Blogger

Offer Premium Paid Content

While TikTok is free for anyone, it allows content creators to offer VIP content to paid subscribers. If you’re good at what you do, you can convince your audience to pay for a premium experience inaccessible to others on the platform. 

Many TikTokers offer VIP content off the mobile app. Some available options include VIP weekly videos available to only paid subscribers, access to exclusive Discord channels, or live private chat. 

If you’re already spending time on TikTok as an African-American entrepreneur, you can use these five proven tips on how to earn on money TikTok to monetize your content. 

You just need to ensure that you constantly create quality content that resonates with your audience. The best part is making quality TikTok videos with your phone. You can also check Amazon for things like ring lights, tripods, and Microphones. 

People Also Read: How to Start Online Marketing With No Money: 5 Steps for Black Entrepreneurs

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Uchenna Agwu
Uchenna Agwu
Hi there! I’m Uchenna Agwu, and I love to write. When I’m not writing, you can usually find me reading books or watching documentaries (I’m a bit of a nerd). But I also like to get out and explore – whether that means going on hikes or checking out new restaurants.


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